If they want to build an exceptional product the team needs to go beyond understanding and
empathize with their customers.
HUMAN CENTERED
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-Leonardo Da Vinci
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Category Director
Mountain Safety ResearchProduct Manager
Platypus HydrationSenior Design Engineer
Atlas Snow-Shoe CompanySenior Design Engineer
Tubbs SnowshoesStress Analyst
Taylor Aerospace Structural ServicesBS, Mechanical Engineering
University of Washington~
I AM DIFFERENT
I have a deeper insight into what customers want because I've been there. I can see the problems and opportunities through their eyes.
People want products designed by real users.
I am a product designer that puts the user at the heart of the design process. I strive to look at the problem through their eyes. And I won't settle for finished until the design has been proven in the field.
I've worked almost a decade in the outdoor industry including roles in design, development and management with several top companies. My technical background includes a mechanical engineering degree and aerospace industry experience.
I successfully merge human-centered field-proven designs with requirements from engineering, manufacturing, marketing and sales. The results are products that excite the consumer and are healthy for a business.